Brand New....Blog

Hello!

Yes..it's another blog! An exciting new venture by 'me' into the treacherous waters of social media.
It's about a fascinating and intriguing topic, which has enthralled people worldwide....any guesses??

That's right....the POWER OF BRANDS!

I've always been fascinated by brands, especially how people view them, experience them and most importantly the way they make them feel. Last semester I attended a course on Branding, which gave me some real structure to my interest and which is the true inspiration for me to start this blog.

Through this i hope to discuss how news/stories in the media and company actions can affect the brand image of the company and how others may view them.

so..hang on....it's going to be an enthralling adventure!