Samsung the next big thing?

I think this is one of the boldest ads I have seen in awhile and that's also by Samsung.

Their phone designs have been eerily similar to the iPhone and the constant comparison to a certain extent have lacked originality.
But in this ad Samsung takes advantages of these similarities to display a direct comparison with its biggest competitor and depict exactly why their phone is better.
Definitely a bold move by them and certainly illegal in some countries but it does make a point.
Sure it may look better, and have a larger screen etc...but what about its functionality and that's why most people love the iPhone.

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